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1. Further changes with wisdom: Accept and participate in continuous changes of the paradigms of business and the profession itself.
2. Challenge your creativity: Develop your creativity and apply it continuously.
3. Develop a continuous improvement: Adopt the practice of continuous improvement as a philosophy of life and work.
4. Manage information: Keep up to date, transmit the information to their customers, partners and suppliers. Make the information on its strategy for success.
5. Customize advice: Customize advice to their customers, differentiating them. Charming them.
6. Communicate: Promote communication in your company and live the great adventure of interacting with other people.
7. Develop your technology: Be in a state of technological development.
8. Orchestrate the teams: Act as conductor of the orchestra, with regard to the times in which it participates.
9. Model is: Be the model and not the imitator.
10. Be proud of your profession: Thank always the opportunity that life has given you to act in this profession exciting and successful.
Source: http://www.facape.br/secretariado/decalogo.html
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